Strategy first. Spend second.
Digital marketing strategy at NexusWave is a researched, written plan for how your business should grow online: which channels, in what order, with what budget, measured how. It exists because the most expensive marketing mistake isn’t a bad ad — it’s a year of activity pointed at the wrong channel.
Who this is for.
What you actually receive.
A written strategy document plus a walkthrough session — execution-agnostic by design. A plan that only works if you hire us isn’t a plan, it’s a pitch.
Scoped like a system.
We build strategy like engineers scope a system: constraints first (budget, capacity, timeline), then the shortest path to compounding results. That usually means fewer channels done properly over presence everywhere; owned assets prioritized (site, list, content) over rented reach; and a measurement plan defined before the first dollar moves. The deliverable is deliberately execution-agnostic.
Honest numbers, up front.
Itemized proposal within one business day.
Real questions clients ask.
A written strategy document: research findings, positioning, channel-by-channel verdicts, budget allocation, a 90-day roadmap, and a measurement plan — plus a live walkthrough session with Q&A.
Free audits are sales documents that conclude you should buy the auditor's services. This is a paid, execution-agnostic plan with honest verdicts — including channels to skip and, where true, "you don't need us for this part."
Engagements start at $1,200; multi-market or multi-language strategies scope higher. You'll get an itemized proposal within one business day.
Yes, natively — including channel behavior, search phrasing, and platform mix specific to those markets, which literal translation of an English strategy always gets wrong.
If you want us to — every recommended channel maps to a NexusWave service. But the plan stands alone by design, and plenty of clients run it with in-house teams.
Quarterly against the measurement plan, with a deeper annual refresh — faster if AI-search shifts or a competitor forces it.
Setup starts at $600 and custom dashboards at $1,000, scaling with data sources and complexity — itemized in a written proposal within one business day.
Analytics and funnel review, heatmaps and session-recording evidence, friction analysis of your key pages, and a prioritized fix list ranked by impact — delivered as a written report with a walkthrough call. From $750.
Setup starts at $1,000 and monthly management at $500/mo, scaling with list size, flow complexity, and campaign volume — itemized in a written proposal within one business day.
Management starts at $500/mo plus your ad spend, which goes directly to the platforms with no markup. Platform count and creative volume set the final scope.
NexusWave SEO retainers start at $1,500/mo (Growth), $2,500/mo (Professional), and $3,500/mo (Elite), month-to-month with one month's notice. Every tier includes reporting, audits, backlinks, and local listings.
NexusWave packages start at $425/mo (Growth), $750/mo (Pro), and $1,850/mo (Elite), month-to-month with one month's notice. Add-ons — extra platforms, posts, video, ads management — attach to any tier.
SEO & content, marketing strategy, PPC advertising, social media management, email automation, conversion rate optimization, and analytics — the full funnel, delivered by one team.
Possibly neither — attribution windows, consent gaps, and configuration errors all skew counts. Our audit finds the discrepancies, explains them, and establishes which number to trust for which decision.
It varies wildly by industry and traffic source — which is why we benchmark you against your own baseline and improve from there, rather than chasing someone else’s average.
The major ones — we’ll recommend the platform that fits your stack and volume rather than defaulting to the priciest. If you’re already on one, we usually improve it before suggesting a migration.
Enough to generate statistically meaningful data in your market — for most local businesses that’s $1,000–3,000/mo in spend; competitive niches need more. We’ll give you an honest number in the audit, including “don’t run ads yet” if that’s the truth.
Technical fixes often move metrics within weeks; competitive keyword growth typically compounds over 3–6 months. Your monthly report tracks position movement from day one, so progress is visible before revenue is.
Facebook, Instagram, and TikTok are the core set, with additional platforms available as add-ons. We'll recommend the mix where your audience actually is, not every platform for its own sake.
SEO & content runs as a month-to-month retainer from $1,500/mo across Growth, Pro, and Elite tiers, combining technical fixes, content, and GEO. You can cancel with one month’s notice.
Yes — end to end, with real test conversions on every event. It's the single highest-leverage fix we do: every ad-platform algorithm optimizes toward whatever your tracking tells it, right or wrong.
For A/B testing, typically a few thousand sessions a month on the pages being tested. Below that, we still run the audit and ship evidence-based fixes — you just validate with before/after measurement instead of split tests.
Most often: missing or broken domain authentication (SPF, DKIM, DMARC), a cold or dirty list, or content patterns that trip filters. Our setup fixes the technical causes first — it’s engineering, and it’s exactly our kind of problem.
Google Ads (search, shopping, display, YouTube), Meta (Facebook/Instagram), and TikTok. We recommend the platform where your buyers are, not the one that’s trendy.
No honest agency does. We commit to process, transparency, and measurable movement — and our verified client reviews report outcomes like #1 local rankings and +35% organic traffic in three months.
Yes — you review the monthly content calendar before anything is scheduled. After approval, publishing runs automatically through qpostr, our in-house scheduling platform.
Yes. PPC management starts from $500/mo, billed on top of the ad spend you pay the platforms directly. We build, run, and optimize the campaigns and report on what they return.
Your revenue, leads, and channel performance in one view — pulled from analytics, ad platforms, and your CRM — designed around the questions you actually ask weekly, with the vanity metrics left out.
Audit fixes often move numbers within weeks. A testing retainer compounds: each month’s winners become the new baseline the next test builds on.
For e-commerce: abandoned cart, welcome, and post-purchase — typically the fastest payback in all of marketing. For services: welcome and lead-nurture sequences that keep you present until the buyer is ready.
Paid traffic starts the day campaigns go live; profitable traffic typically takes 4–8 weeks of testing and optimization. The difference between those two is exactly what management is for.
The structural foundations, yes — every page we touch is built to be citable by AI engines. Full GEO programs (AI-visibility tracking, citation building) run as a dedicated service that bundles with any SEO tier.
We're not renting someone else's workflow. qpostr is our production software — so scheduling, multi-platform publishing, and reporting are things we engineer, not just use. Your account benefits from tooling most agencies can't touch.
Yes. Social media management starts from $425/mo across Growth, Pro, and Elite packages, and runs on our own scheduling product, qpostr. It is month-to-month.
We implement consent-aware tracking (banner integration, consent mode, regional rules like GDPR and PIPEDA) so measurement and compliance stop being in conflict.
We implement. Recommendations that die in a backlog are the industry’s dirty secret — our web team ships the winning variants as part of the program.
Smaller than you think — automation makes even a few hundred engaged subscribers productive. List growth systems are part of the work, so the asset compounds from day one.
Yes — that’s the studio advantage. If the page is what’s burning your budget, our web and CRO teams repair it instead of reporting around it.
Yes — content production is built into every tier (1–5 posts/month), written to your brand voice and reviewed with you before publishing.
Yes — ads management is available from $350/mo (ad spend separate), and pairs naturally with organic management so creative and targeting learn from each other.
qpostr is our own social media scheduling product. We use it to plan and run client social campaigns, which keeps the work efficient and the tooling under one roof.
Yes — monthly measurement retainers that maintain tracking health, evolve dashboards as the business changes, and deliver a written read on what the numbers mean.
Both. For lead-gen the money pages are forms, booking flows, and pricing pages; the method — evidence, prioritize, test, ship — is identical.
Yes, natively — including correct RTL email templates, which most platforms and agencies get wrong.
You do, always — your accounts, your data, your pixel history. No hostage-taking if we ever part ways.
Yes, natively — including localized keyword research, not translated English keywords. Few agencies can; it's one of our specialties.
Yes, natively — content, captions, and hashtags localized properly, not machine-translated.
Yes. Email marketing and automation setup starts from $1,000, with an optional retainer from $500/mo for ongoing campaigns, flows, and list growth.
Conversion rate optimization turns more of your existing traffic into customers. It starts with a fixed-price audit from $750, plus an optional retainer from $750/mo — usually the cheapest growth you can buy.
Honestly and monthly. You get a clear report on traffic, leads, and revenue — the numbers that matter — with no vanity metrics dressed up as progress.
Yes. A digital marketing strategy engagement starts from $1,200 and scales with market count, research depth, and channel breadth — a plan you can run yourself or hand back to us.
Tracking setup starts from $600 and custom dashboards from $1,000, priced by the number of data sources and dashboards. You end up with numbers you can actually trust and act on.